Every year information centres and tourist hotspots throughout New Zealand receive their much-anticipated annual stock of the Official Invercargill Visitor Guide.
A brand story is the core of any business; have you got yours right?
Social media is a wonderful tool for reaching your target audience and having genuine dialogue with your consumers.
Good design conveys information and ideas, whereas poor design will be weak and simply will not work.
Feedback from consumers is a great way to refine your services and make your business practices better all round.
Media releases are a great way to shout about your business or product and can make for fantastic organic advertising.
Market South has always been a big advocate of supporting business in Southland and its latest business offering is no different.
We’re seeing an increasing number of people trying to make a name for themselves in the social media sphere, or even just boosting advertising on social media.
Southland’s largest marketing consultancy, Market South, continues to champion local business and regional growth with the announcement of its partnership with a local printing company.
Isn’t it great when you know exactly what a business is about, and can recognise their “voice”? That’s largely down to what we call integrated marketing campaigns.
It’s all very well to have words on your website, advertisements and marketing materials, but are they the right words?
Have you ever stumbled across a website and just fawned over how pretty it is, even if you don’t really have a reason to be on the site?
While online, you might have noticed a small green padlock next to the URL of a website. This is good – it means the information you send to the site is secure, because the website has what is called an SSL (secure sockets layer) certificate.